About
An SEO agency built for licensed professionals
An agency built by someone who designed the kind of algorithms that decide what gets shown. We help licensed professionals across North America rank on Google and get cited in AI search.
NearMe Marketing is an SEO agency built around law firms. We’ve been operating since 2020, helping lawyers rank on Google, get featured in major newspapers and on national TV, and generate client inquiries. What makes us different: we understand both how professional practice works and how the systems that rank you actually work.
Before NearMe, founder Joe Ashta designed recommendation systems at an ad-tech company: the algorithms that decide which results get shown, to whom, and in what order. The same class of machinery now decides which businesses surface in Google and which ones get named by ChatGPT, Claude, and Google AI Overviews. Most agencies study that black box from the outside. Joe built one from the inside. That work included advertising budgets in the low eight figures for national companies.
He also knows the professions he serves. Joe holds a certificate in Immigration Law from UBC and grew up around the practice of law: family and close friends in the profession. We build content in the language of your field, around what clients actually search for.
NearMe Marketing is a Google Partner.*
Why NearMe
The name is the thesis. Google stopped serving one national list of results years ago. Its local ranking system scores businesses on three factors it publishes openly: relevance, distance, and prominence. Where you are, and where the searcher is standing, now shapes what gets shown.
Google’s patent US 8,046,371, “Scoring local search results based on location prominence,” describes machinery built specifically to rank local results: how often a business is referenced, reviewed, and mentioned across the web, tied to the place it operates. That description comes from Google’s own filing, in Google’s own words.
Proximity does a second job: trust. A client choosing between two professionals picks the one who feels reachable. The office they could drive to, the name that keeps appearing beside their own neighbourhood on the map. Showing up as the nearby option is credibility before the first phone call.
That is why every campaign we run is built around location: the Google Business Profile, map coverage across the whole city, and pages tuned to the places your future clients search from. See how the work runs.